You’ve never been to anything like this
This is not a canned conference with random presenters who read their slides. You are attending a small, intimate training course to learn word of mouth marketing. We keep the group small so that everyone has a chance to contribute and interact – that’s where the ideas come from, and what keeps the event fresh and active. This is a personal, participatory, intensive experience.
Here’s how it all happens:
As soon as you register
- Join our Word of Mouth Marketing group on Facebook and join in the conversations there.
- We’ll promptly send you a welcome package with your advance reading material.
Be there for dinner
- We strongly encourage you to join us for dinner. This is where the high-value networking begins.
- It’s no cocktail party – it’s a full Greek “glenti” feast where you’ll eat a lot and make new friends. You’ll meet everyone face-to-face, start the networking process, and fill your stomach before you fill your mind.
At the Crash Course
- Don’t eat breakfast at your hotel! Join us early for a fancy spread at the Catalyst Ranch, our home for the day. More networking opportunities, plus no need to waste time and money with room service.
- The day isn’t a lecture! It’s a series of guided discussions combined with participatory exercises. You learn the tactics, then practice putting them into action. As we work, the real-time instruction will help you absorb and perfect the material.
- There’s a really nice lunch in the middle here, though we’ll keep learning and refining word of mouth while we eat.
- We’ll end the day by crafting an action plan so you can hit the ground running.
The end of the day
- At the end of the day, your brain will be completely full with so many ideas spinning around, you’ll need to find your balance. We’ll point you in the right direction home.
- We’ll line up cabs to take you directly to either Chicago airport, so you should be able to make a 7:30pm flight home, maybe even earlier if traffic is good and the TSA doesn’t slow you down.
The experience continues
- Share thoughts and experiences with the Facebook group and bond with the other alumni.
- Within 60 days, you’ll show measurable results that have more than made up for the cost of admission.